Google Ramps Up Personalization, Prepares Online Presentations App

first_imgWhy Tech Companies Need Simpler Terms of Servic… Related Posts Couple of bits of Googleproduct news this weekend. Firstly, at last some tangibleevidence of an online presentations app from Google, one of the missing pieces so farin the much-anticipated Google Office suite.The ‘Google Operating System’ blog dug into some file notes from Google that reveal thecode-name of the tool is Presently (a play on Writely, the name of the online wordprocessor bought by Google). This will be an online version of Powerpoint, but no other product details are known at this point.In other news Google is ramping up itspersonalization efforts. Now when you’re signed in to Google, you’ll “have access toa personalized Google – one that combines personalized search results and a personalizedhomepage.” Google’s best-known blogger, Matt Cutts, mentions this in his latest post – as wellas linking to external analysis on the personalization theme.I actually came across itmyself the other day, via Google Accounts. At the time I wasn’t sure whether thismessage in the Google Accounts Help was new or not:“What does it mean for Google to be more personalized with Google Accounts?When you’re signed in to Google Accounts, you’ll now get more relevant, useful searchresults, recommendations and other personalized features. For example, if you use GoogleBookmarks or Google Search History, you’ll get more targeted web search results andrecommendations for videos or gadgets.”Although there’s nothing spectacularly new in all this, it looks like Google is beginning to integrate its various personalization efforts more. Remember when we did apoll asking which “Search 2.0” approaches stand the best chance to beat Google? WellPersonalized Search ended up getting the most votes! So looks like Google iscovering the search 2.0 attack with a full court press. richard macmanus A Web Developer’s New Best Friend is the AI Wai…center_img Tags:#news#web 8 Best WordPress Hosting Solutions on the Market Top Reasons to Go With Managed WordPress Hostinglast_img

Leave a Reply

Your email address will not be published. Required fields are marked *